This test assesses candidates' knowledge of marketing research. Candidates are expected to demonstrate their knowledge of qualitative research methods, quantitative research methods, market segmentation and targeting, competitor analysis, consumer behavior analysis, data analysis and visualization, and survey design and implementation.
Questions
21
Time
21 min
Level
intermediate
Used
5513
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74%
of employers admitted to making the mistake of hiring someone unsuitable for a job.
27%
of businesses reported incurring losses of over $75,000 due to incorrect hiring decisions.
50%
chance of a hiring manager making an incorrect hiring choice.
23%
of businesses reported a decrease in output due to an unsuitable hire.
<10%
of unstructured job interviews are effective at predicting the best candidates.
Why does it happen?
hiring is difficult due to reliance on subjective, inconsistent opinions.
Marketing research assessments are essential for job roles that require a strong understanding of market trends and consumer behavior. These assessments are used for pre-employment screening by HR managers and hiring companies. Hirenest, an online platform, offers skill tests that evaluate candidates' aptitude in marketing research. With affordable pricing, these assessments provide real-life examples, questions, and answers to simulate an interview-like experience. Make informed decisions and hire the best-suited candidates using Hirenest's marketing research assessments. Trust us to streamline your HR processes efficiently and effectively.